Social Media marketing can generate a significant return on investment, providing your social media strategy is crafted with a solid business goal in mind. It’s quite simply a myth that you can’t measure return on your social investment.
Aside from a financial return, social media can, when implemented correctly, promote your brand, engage your audience, improve your customer service and create and nurture relationships with key influencers. Social media creates a dialogue between your brand and your audience. It influences perception and increases customer lifetime value. And all for a fraction of the cost of traditional marketing media channels.
Every word, photo, video and link that we create for you will boost attributable sales, build communities, drive website visits and could even increase footfall to stores. Proving that social can bring you so much more than visibility and connectivity. Creative, measurable social media means greater returns both in the short and long term.
Measurement is at the heart of everything that we do. We devour data as it helps us to build content strategies informed by insights. It also shows performance, success and results. We create reports tailored around what clients actually need to see and understand.
Simply having a Facebook page isn’t a social media strategy. Your strategy connects where you are with where you want to be. We’re experts at creating measurable, innovative social media strategies that deliver results, no matter if your desired result is more likes, clicks, engagement or sales.
Even if you’re not on social media, you can bet that people are talking about you. We have access to social listening tools to help you better understand your audience and your brand. Social listening is an essential part of all audits and strategies.
If you want to be able to manage your social media in house but don’t know where to start, we can create a bespoke training plan to teach you and your team how to set up, manage and report on social accounts.
Paid media is becoming an increasingly integral part of social and provides brands with some fantastic opportunities to reach their audiences. We advertise across Facebook, Twitter and Linkedin and look forward to the new opportunities arising with Instagram and Pinterest.
It’s difficult to rest easy when you have social network profiles for your brands, especially as social media is ‘always on’. We monitor all client channels seven days a week enabling us to be ever ready to engage with your audience, add value to conversations and respond to customer queries in a timely manner.